Apr 28, 2023

Rise of Deinfluencers

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.

Yeah. So statistics show that the average person is 12% less likely to trust an influencer and that same group of people will go to a deinfluencer and a deinfluencer...

Apr 27, 2023

Influencer Marketing

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.

The influencer is another word for a celebrity endorsement. And what we hope when we get an influencer is somebody who has vetted the product, uses the product, done...

Apr 26, 2023

You Write A Book For 3 Reasons

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.

Okay, so you write a book for three reasons, one of three reasons: I want to get rich, I want to get famous, or I want to get something off my chest, right....

Apr 25, 2023

Think of Your Business as an Exclusive Club Pt. 2

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.

Years ago, when I was working with Tony Robbins, he was trying to do a deal with a guy in Australia, who's the largest promoter of...

Apr 24, 2023

Think of Your Business as an Exclusive Club

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.

Think of your business as an exclusive club. Okay? Now we say with the ideal client, who do you want to define so you can get in? I want to put...